Graphic recording and visual storytelling are powerful tools to elevate your business events, especially in a vibrant hub like Dubai. At Marker, we recently facilitated an ideation session for Caterpillar Inc. and SPM Oil & Gas. This session showcased how visual creativity can bring ideas to life.
The event took place at the iconic Royal Meridian Hotel in Dubai. During the session, we captured key insights and brainstorming outcomes using traditional markers and colored pencils. The final artwork highlighted the vital role SPM plays in shaping Caterpillar’s service culture. Afterward, the artwork was framed and displayed in the company’s office as a lasting reminder of their collaborative vision.
Why is graphic recording so impactful? It simplifies complex ideas and fosters engagement. A visual summary provides a reference for teams long after the event. Whether you’re hosting a strategy workshop, team brainstorming, or a corporate event, visual storytelling adds a creative edge to your message.
Looking to enhance your next project with the art of visual storytelling? Contact us today at hello@marker.ae, visit www.marker.ae, or connect with us via WhatsApp at +971581312531.
Let’s turn your vision into an unforgettable story!
